The 6th River Festival in Battambang province kicked off officially this evening under the presidency of Prime Minister Samdech Akka Moha Sena Padei Techo Hun Sen.
The annual event took place from Mar. 13 to 15 under the theme “River of Peace, River of Prosperity”.
This year's River Festival covers three main events – tree planting, Khmer and foreign product exhibition, and cultural and sports activities.
River Festival has become an attracting tourism product contributing not only to promoting tourism potential of riparian provinces, but also to supporting the Royal Government's policy in developing riparian areas sustainably and accountably, especially to boosting local economic development and natural resource protection and preservation.
It is also an opportunity to strengthen the quality of services, create and develop new tourism products with high creativity, particularly the riparian ones, as well as to tighten friendship, solidarity between the ASEAN member countries.
River Festival is organised every year on a rotation basis by the riparian provinces. The first River Festival was organised in Kratie province in 2015, followed by the second in Kampong Cham province, the third in Stung Treng province, the fourth in Kandal province, and the fifth in Kampong Chhnang province.
Source: Agency Kampuchea Press